Cook Family Farms is owned by a local family that I am acquainted with. They sell their products at farmers markets and they have lots of farm animals, including cows, pigs, and chickens. I heard through the grapevine that they were seeking a logo, and decided to use their business as an experiment in real-world business logos. Although I didn’t get my logos to them before they had hired someone else, they have seen them as expresses that they like these better than the ones they received from the other designer.
Below is the process in coming to the final product, and other variations.
